Several interesting start-ups providing solutions with Beacon for information as well as online-offline conversion and understanding and serving customers better
Barclays is to use in-branch beacon technology to alert staff to the presence of customers with disabilities. The initiative, developed in response to a customer from the Barclays Sheffield branch, will reduce the need for customers to have to explain their accessibility needs each and every time they enter the branch. Customers can choose to opt-in to the service by pre-registering their information through an app. Elaine Draper, director of accessibility and inclusion at Barclays says: “Beacons are the latest in a long line of innovative initiatives from Barclays designed to make our customers lives easier, particularly important for people with non-visible disabilities - something our customers have told us is an issue."